Who are Worlds Apart?

Making family life a great experience, we identify key family routines and make them easier and more fun.

Based in Cornwall, but with offices in Hong Kong and China, Worlds Apart is a truly global business that combines a dynamic working culture and excellent working environment, with proven commercial success.

The Innovation Factory in Cornwall provides a unique, purpose designed environment for the 70 strong team who all endeavour to excel in the deisgn, development and marketing of Worlds Apart's innovative products.

Worlds Apart strives to create new customer value in the market place through continual development of its 4 key centres of excellence:

Supply Chain - Our manufacturing heritage provides the basis of our engineering, production and procurement expertise.  In 2010 we see even further technological advances and investment to extend our production capabilities and ensure future operating efficiencies.

KS1- Our in-house research facility gives us close interaction with consumers at the earliest stage of the design & development process ensuring that every new product fulfils a proven need, stimulating imagination and fun for both parents and kids.

Insight - We are confident that we understand about kids in a family environment and the barriers that marketing communications have to overcome.

Studio - The integration of design, engineering, technology and QA under the same roof as marketing, R&D and licensing provides an "intelligent" working environment that is quite unique, ensuring that the creativity always has a commercial driver.

We create demand and develop market share.....

 

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